A good sales pitch captures the attention of the listener immediately.
The perfect business model, the ideal product and a demanding market provide a great recipe for success, but you'll never sell your product without a good sales pitch. An effective sales pitch introduces a product to a customer and demonstrates why the customer has to be buy the product. When drafting the sales pitch, take into account the person to whom you're pitching the product, the best way to present the product and what type of reasonable goal you hope to achieve. With these in mind, you can deliver the perfect pitch to almost anyone.
Instructions
1. Think about the specific customer and consider what types of things make the customer unique. Tailoring your pitch to the specific customer will make it much more successful and less generic.
2. Speak in simple terms with passion. You want to be passionate about your product, but you don't want to overwhelm your listener. Simple words and clear phrases can drive home your product and allow the listener to gain a clear idea of what you're selling.
3. Add credibility to your pitch by supplementing your claims with examples or data. You can provide testimonials or personal stories that help convince the customer that your product is worthwhile.
4. Leave room for questions or concerns. Your listener might want to ask you to clarify something and you want to be sure to give her the opportunity to do so. This will help alleviate any reservations she might have about your product.
5. End your pitch with a good bottom line. You should have a clear goal in mind, such as what you want the customer to purchase or understand. Conclude your pitch with a brief statement that reinforces this goal.
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