Marketing helps you attract more prospective buyers.
Selling your house can be a lengthy and stressful process, especially in a down economy. Regardless of the state of the real estate market, a variety of marketing tools help set your home apart from other properties in your neighborhood. There is not a "one size fits all" approach to choosing the right marketing tools, but pick several different tools and stick with the ones that draw the most prospective buyers.
Fliers
Fliers can serve as a simple and cost effective marketing tool. First, create a flier that lists important information about your house. Include factors such as price, proximity to schools, parks and freeways, recent major home improvements and upgrades and taxes. Then add them to bulletin boards at restaurants and give them to friends to pass out to their network of contacts.
Multiple Listing Service
Real estate agents use the multiple listing service, or MLS, to list your property. If you want to increase the number of potential buyers for your house, get a real estate agent and list your home with MLS.
Newspaper Ads
Another marketing tool to help sell your house is ads in your newspapers. Develop a brief ad that communicates key information about your house, including the price, location and major, recent home improvements. Use abbreviations and phrases to maximize the amount of space.
Social Media
Use websites land social media such as Facebook and Twitter to communicate your home listing and open houses. Ask your network of friends to pass on your home listing or open house information to their friends and family members.
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