Paint contractors often advertise to residential customers.
Paint contractors are always needed. Both business and residential customers hire paint contractors. You might be completing a paint job for an individual company to paint the inside of their offices, or you could be contracted by an office park or apartment complex to paint the outsides of all the building. Residential customers could also hire you to complete both inside and outside jobs. However, before you can be hired by these customers, you need to reach out to them via advertising.
Instructions
1. Identify your target market for your paint contracting business. Your advertising should be geared toward your target market. Some specific markets you might target include homeowners, small businesses or apartment complexes.
2. Print your advertising materials. You should have business cards and brochures to leave with prospective clients, as well as flyers to leave on doorsteps and to hang throughout your community. Your materials should outline your painting services, as well as your experience. Also, include picture of jobs you've done on all your advertising materials.
3. Print the name of your print contracting business, your slogan and your contact information, such as a phone number and website on your car or truck. This will help you advertise your business simply by driving around.
4. Send postcards through the mail to your prospective clients. For example, if your target market is condominium complexes, you can send a postcard with your services and contact information, as well as a special offer, to all of the condominium managers in your area.
Tags: target market, your target, your target market, advertising materials, contact information, contracting business