There is no better way to gain attention to a cause than to use a benefit concert. These events are a perfect way for fans of a particular artist or genre of music to see their favorites at a live show, all while supporting a good cause. You'll feel good spending money for a concert that will go to a good cause.
Instructions
Decide on the Purpose
1. Pick a cause for the event. The name of the event should integrate the cause you're promoting.
2. Pick a genre that should appeal to the audience from whom you're expecting support.
3. Select dates that you would like to book for the series.
4. Propose venues that you would like to hold the series.
5. Determine the initial cost of promoting and organizing the series.
Organizing The Series
6. Divide your tasks among other people you are working with to promote the concerts.
7. Begin calling area businesses, radio and television stations to ask for their support in sponsoring this series.
8. Contact area charities and other agencies with similar interests to ask them if they would like to attach their name to the cause.
9. Sign agreements with all interested parties. These agreements can range from financial to banner space at the venue or in the promotion of the event.
Booking The Venue
10. Apply for any or all licenses needed to promote or hold a public event at your local city hall or county courthouse.
11. Call area venues and tell them your intent for the date you specified in the first section's Step 3, and see if the date is available.
12. Provide adequate copies of any licenses you got from your municipality.
13. Sign any contracts and pay the owners of the venue for the time you want to hold the event. The amount varies by venue.
14. Hire a reputable security firm to maintain order for concert patrons before, during and after the concert.
Booking The Artists
15. Decide on the artists you would like to perform at the concert.
16. Contact the representatives for that artist and tell them about the concert and its cause.
17.Sign an agreement with the artist to perform at the event. Pay the fee that the artist or record label asks promoters to pay in order for the artist to perform. If the cause is something the artist believes in, the artist may work for free.
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