Thursday, July 16, 2015

Creative Marketing Ideas For Bath Remodeling

Offer a free mirror with your bath remodel to get more business.


Marketing plans, no matter how creative, won't work unless people know about them. When coming up with marketing ideas for bath remodeling, each marketing idea must be able to be advertised through direct mail and email pieces, press releases and paid advertisements to help spread the word. Bath remodeling is something that is fairly easy to market as it is often times an essential home improvement needed for people to live comfortably in their own homes. It is also an upgrade many do before trying to sell their house.


Buy One, Get One Half Off


Many houses these days are built with more than one bathroom, and older houses have often had a second bathroom added on. Try a "buy one, get one half off" special. Offer customers who are getting one bathroom remodeled a second bathroom in the house half off. With good advertising, this will not only bring you more business, but it could help you to create more business off of the customers who are already interested in your company's services. Run this special for a defined amount of time such as a month to test it and see how it does for your business before running it for longer.


Patriotic Discount


Pay tribute to those groups of people who work to keep our streets and loved ones safe. Create a marketing program that touches on people's patriotic side and offer a discount to select groups of people such as police officers, fire fighters and military personnel along with their families. This will work in your favor as you will see business pick up from these groups of people, but chance are you will also see business pick up in general as people like to support companies that are patriotic.


Give Something Away


Have you ever heard the saying you must first give something away to get something? You can apply this simple concept to your bath remodeling business. Offer something for free. It doesn't have to be something huge, but it can be something like a basic counter top, a light fixture or a bathroom mirror. Something that you know you can get for a reasonable price and that potential customers will want. Another good idea of something to offer for free is the first two hours of labor. Since a bath will take much longer to remodel than two hours, you will get your money's back and then some on a creative bath remodeling marketing idea such as this.

Tags: bath remodeling, groups people, more business, business pick, marketing idea, second bathroom, your bath